Startup Pitch Deck Template

Investors need a clear explanation of the business and evidence behind the opportunity. Use this 12-slide outline to prepare your story before designing the deck.

Best for

  • Best for

    Founders raising an early investment round.

Slide-by-slide outline

  1. Problem

    Describe a specific customer pain and the current workaround. Include an interview finding or observed cost, with its source.

  2. Solution

    Show the core workflow and the change it creates for the customer. Use a real product screenshot if available.

  3. Customer

    Define the first customer segment, buyer and user. Explain why this segment needs the solution now.

  4. Market

    Estimate the reachable market from customer count and expected spend. State your assumptions; avoid an unsupported headline market size.

  5. Product

    Walk through three steps in the product. Separate shipped capabilities from planned features.

  6. Business model

    Explain who pays, the price and the billing unit. Include gross margin assumptions and major costs.

  7. Traction

    Show dated revenue, retention or usage metrics. Label pilots and waitlist signups accurately.

  8. Go-to-market

    Describe one acquisition channel you have tested, its cost and the next experiment.

  9. Competition

    Compare alternatives on customer-relevant criteria, including doing nothing. Explain your specific advantage.

  10. Team

    Connect each founder’s experience to the problem. Identify important hiring gaps.

  11. Financial plan

    Show runway, spending and revenue assumptions. Include a conservative scenario rather than presenting a forecast as fact.

  12. Investment ask

    State the funding amount, use of funds and milestones it should unlock.

Copy the AI brief

  • Replace the bracketed fields and supply your facts. Review every generated claim before sharing your slides.

    Create a startup pitch deck for [company or topic]. Audience: [audience]. Goal: [decision or learning outcome]. Use these slides: 1. Problem: Describe a specific customer pain and the current workaround. Include an interview finding or observed cost, with its source. 2. Solution: Show the core workflow and the change it creates for the customer. Use a real product screenshot if available. 3. Customer: Define the first customer segment, buyer and user. Explain why this segment needs the solution now. 4. Market: Estimate the reachable market from customer count and expected spend. State your assumptions; avoid an unsupported headline market size. 5. Product: Walk through three steps in the product. Separate shipped capabilities from planned features. 6. Business model: Explain who pays, the price and the billing unit. Include gross margin assumptions and major costs. 7. Traction: Show dated revenue, retention or usage metrics. Label pilots and waitlist signups accurately. 8. Go-to-market: Describe one acquisition channel you have tested, its cost and the next experiment. 9. Competition: Compare alternatives on customer-relevant criteria, including doing nothing. Explain your specific advantage. 10. Team: Connect each founder’s experience to the problem. Identify important hiring gaps. 11. Financial plan: Show runway, spending and revenue assumptions. Include a conservative scenario rather than presenting a forecast as fact. 12. Investment ask: State the funding amount, use of funds and milestones it should unlock. Source material: [paste facts and notes]. Keep placeholders where information is missing. Do not invent metrics, customer quotes or sources.

Before you present

  • Before you present

    Check dates, units and sources. Keep one main idea per slide, use readable text, and remove anything that does not help the audience make the intended decision. The outline is free to copy without an account; generating and editing in Brainbaby uses your available allowance.