# AI Content Retainer Plan: Capacity and Approvals

A recurring content service needs more than a list of monthly outputs. Map research, drafting, asset creation, review and publishing responsibilities into a production plan. Use AI to identify bottlenecks before you accept a workload that the team cannot sustainably deliver.

## Your brief

1. Provide the agreed output counts and formats, revision allowance and included channels. Distinguish planning, creation, editing and publication work.

   ____________________

2. List team availability, asset sources, client review time and required brand approvals. Separate work requiring original footage or paid generation from reuse of existing material.

   ____________________

3. Define how urgent requests, unused capacity and out-of-scope changes are handled under the actual agreement. Costs and contractual decisions must come from the owner.

   ____________________

## Prompt

Create a monthly production plan for [approved content retainer]. Map each deliverable through research, draft, assets, review and handoff. Assign owners, capacity estimates and client dependencies. Flag overload and extra media costs. Do not invent unlimited revisions or publish dates without approval. Offer a feasible sequence and a change-request process, not a new contract.

## Illustrative example

Illustrative scope: four articles and eight social posts, with two review rounds. Two posts need new photos, while six can use approved assets. The plan schedules photo approval before those drafts and reserves review time. A late request for an extra video is shown as a change, with separate production and media needs rather than silently absorbed into the retainer.

## Acceptance checks

- [ ] Does the plan cover all production stages and the actual included deliverables?
- [ ] Are team capacity, client review waits and asset costs visible before commitments are made?
- [ ] Is urgent or extra work routed through the agreed change process rather than treated as unlimited?

Do not confuse a software subscription’s allowance with the cost of your own client service. Human review, rights, revisions and external production remain real work even when AI helps draft content.

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Brainbaby · https://brainbaby.ai/blog/ai-content-retainer-production-plan

CC BY 4.0 — https://creativecommons.org/licenses/by/4.0/